By Rami Abou-Sabe
Lil Yachty‘s latest single “Bring it Back” brings it all the way back to the 1980s.
Both sonically and visually, “Bring it Back” is a pop culture history lesson from the decade of pastels, perms, and John Hughes films.
From sweet synths to shimmering melodies, and Phil Collins-esque drum fills, the beat is a modern, autotuned reimagining of 80s synth-pop.
While this rehashing isn’t entirely original (artists like Viceroy have been reworking disco since the early part of the decade), Yachty’s full retro embrace is admirable, if not a bit confusing considering the young MC was born in 1997.
“I know you happy with him but you were happier with me / All them times at the beach, all the sand in your toes / All your friends, hatin’ hoes / They just mad ’cause we be goals,” the 19-year-old sings as his entourage takes over a Hughes-inspired prom scene.
In the closing moments, a soulful saxophone solo takes over while Yachty and his date drive away in a Delorean, harkening back to simpler days when Donald Trump’s political aspirations were just comedic relief for Mary McFly and Doc Brown’s adventures.
The song marks a massive change of pace for the trap-rapper, and it will be interesting to watch how his passionate fanbase reacts to the new (old) Lil Yachty sound.